The open enrollment season is notoriously confusing for brokers and clients alike. The Affordable Care Act changed the game for health insurance, and subsequent changes to the system only caused more confusion.As a broker, it's crucial to stay one step ahead to help companies enroll in the right plan for their needs. Here are some ways insurance brokers can make a difference.
All the while, employers still get a traditional broker experience. Brokers get benefits, too. It makes it easy to switch clients off PEOs, protect them from churns, and reduce OpEX costs, among other things.
Stay Current and Learn What You Can
The most important thing that brokers must do is stay up to date on the Affordable Care Act changes. The ACA is ever-evolving. Some of those changes come right before the open enrollment season starts, leading to mass confusion.
Brokers can be the source of clarity clients need. They must advocate for their clients and guide them in the right direction. A big part of that is staying informed about every minute change.
Be Proactive
Don't wait until the last minute to go through accounting and documentation. Be prepared for the next enrollment period early so that you can focus on more pressing matters. An open enrollment solution for brokers can handle much of the heavy lifting.
However, brokers can also plan ahead to empower clients. Educational campaigns, newsletters, and more do a lot to inform clients of their options before enrollment begins.
Open enrollment doesn't have to be hectic and chaotic! Use these tips to navigate the confusing time without any hiccups.
Read a similar article about company policy enforcement here at this page.